Welcome, Riot, to Web3.

The world of esports and the crypto universe have maintained a close relationship for years, as both represent pioneering digital communities that challenge the status quo. Now, this connection strengthens even further with the alliance between Coinbase and Riot Games, bringing blockchain technology integration to global League of Legends and VALORANT tournaments.

A Strategic Agreement for the Future of Gaming

Since 2025, Riot Games has allowed partnerships with cryptocurrency and betting companies, integrating these partners into professional teams. Now, Coinbase joins as the exclusive cryptocurrency exchange and official blockchain partner in LoL and VALORANT esports, with activations and promotions starting on June 7, 2025, bringing Web3 technology closer to the gaming community.

Innovations for Spectators

Coinbase won’t just act as a sponsor—it will introduce interactive features and real-time analytics during event broadcasts:

🔹 Econ Report in VALORANT Esports – An exclusive segment providing insights into in-game economy movements and their impact on team strategies.
🔹 Gold Grind in LoL Esports – Live analysis of gold management and its influence on match progression.

🔹 Drops and Rewards – During events, viewers will be able to earn exclusive emotes and icons to redeem in-game.
🔹 Contests and Special Prizes – Promotions will offer unique incentives, such as all-expenses-paid trips to attend VALORANT and LoL Worlds championships.

Coinbase’s Vision for Esports

This partnership marks a crucial step for Coinbase, which continues expanding its presence in the world of competitive gaming. Throughout the season, the company will explore new opportunities to enhance fan experiences through Web3 technology.

Additionally, this collaboration joins Coinbase’s portfolio of sports partnerships, including its relationship with Team Liquid and presence in major leagues such as the WNBA, NBA, Formula 1 (Aston Martin Aramco), Borussia Dortmund, and more.

Towards a More Connected Digital Ecosystem

Coinbase’s entry into esports reinforces the convergence of gaming and blockchain, connecting a global audience of digital natives with the potential of cryptocurrencies. As platforms seek faster and more efficient solutions for money transactions, this alliance marks the beginning of new innovations in the digital entertainment industry.

This agreement is just the beginning of a series of changes that could transform how we interact with video games, competitions, and the Web3 ecosystem as a whole. The future of gaming is evolving, and Riot Games and Coinbase are leading the charge.

Summoners and agents, the Web3 universe welcomes you with open arms.

Black Mirror Token